Strategy Of Syariah Cooperative 212 In Building The Indonesian Economy

Abstract

Indonesia has a population of 267,126,080, with Muslims constituting most of the population at around 87% (World Population Review, 2018). This large number should contribute to Indonesia's economic development, and Sharia Cooperative 212 was formed because of Muslims' awareness of economic issues. This study attempts to provide solutions for the right strategy for Sharia Cooperative 212 Cooperative in developing its business if it wants to contribute to Indonesia's long-term economic development. The method used is ANP with a Benefit, Opportunity, Cost, and Risk (BOCR) network approach, including proposed alternative strategies. The largest weight in the profit cluster is empowering small MSMEs. Meanwhile, in the opportunity cluster, the largest weight is creating economic independence in accordance with Sharia principles. The largest weight in the burden cluster is the socialization and education of institutions, which are currently lacking and therefore require costs to carry out socialization and education of institutions. In terms of risk, the largest weight is competition from similar businesses in general, with the level of profit and opportunity greater than the level of burden and risk. The following are alternative strategies that can be implemented to minimize costs and risks: (1) Research and Development, (2) Collaborating with other Sharia Cooperatives (3) Sharia Fintech.